Smart Communications’ data exchange up by 121% in 1H

MANILA, Aug. 21 (PNA) — Smart Communications, Inc. (Smart) saw a 121 percent surge to over 15,000 terabytes (or 15 million gigabyte) of data exchanged through its network for the first half of the year.

In a statement, Smart noted that the availability of content services such as mobile music, books, magazines, games, and video offered by Smart has contributed to the fast-rising user demand for mobile data.

The company is making multimedia content more accessible through its expansive 4G-LTE network nationwide.

Smart Chief Wireless Advisor Orlando B. Vea said in a statement that the company is making the leap toward 5G network connectivity to deliver the best mobile multimedia experience to users.

Vea said that this would be made possible by the recent activation of its first ‘5G’ LTE-Advanced site in the country in Mandaluyong City.

He also said that the availability of a robust mobile network and multimedia content offerings has likewise contributed in smartphone adoption among Smart’s subscribers.

Currently, more than a 20 percent of the telco’s user base is using Internet-enabled smartphones, which can be used to access multimedia services

“All of these mobile multimedia services require a ‘supercharged’ network that can deliver the necessary bandwidth to make the user’s experience seamless and hassle-free,” Vea said.

“This is a promise that only Smart can deliver today,” he added.

At present, Smart leads in the deployment of high-speed mobile broadband in the Philippines, with the country’s largest 4G network.

Its network composed of more than 10,000 active 4G-enabled sites scattered all across the country. (PNA)