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Filipino IT workers eye Japanese market

Trade and Industry Secretary Cesar V. Purisima said the Philippines can win a share of Japan’s outsourcing market.

Filipino IT (information technology) professionals, the secretary claimed, are much better than their Chinese and Indian counterparts, who have already set foot in the highly competitive field.

A lot of companies in Japan outsource job training, information systems programming, production processes, accounting and tax affairs, and research and development. It is their way to cut cost and free themselves from the hassles of managing complex work.

Outsourcing in Japan is increasing by 7.3 percent a year, and it is projected it will hit, by 2008, the $120 billion mark.

The Philippines should position itself as external IT service provider for these companies, but first a sustained marketing and promotion campaign must be undertaken. If such campaign is successful, Japan could become a huge market for Filipino IT talents.

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